Who You Are:

As Nutrabolt's Shopper Marketing Manager, you will own the shopper marketing strategy and development for Large Format retailers. You will develop programming that drives short and long-term sales, as well as builds our brand equity for our beverage business.

This role is eligible to participate in our Management Bonus Plan.

What You're Good At:

• Understanding the shopper journey and incorporating insights across retailer, channel, brand, and shopper
• Using integrated marketing plans to identify touchpoints that can seamlessly facilitate shopper engagement across various classes of trade
• Leveraging brand assets and programming and translating those into retailer-specific shopper programs to drive velocities and gain off-shelf placement
• Developing KPIs to determine program success and improve on future programming
• Analyzing and reporting on how well each program initiative achieves its specific objectives
• Understanding retailer media and how to reach shoppers across each touchpoint
• Identifying key 3rd party Shopper Marketing partners, build annual plans and managing relationships with these partners
• Building and maintaining relationships across sales, brand, trade, and category management
• Forging strong partnerships with retailer marketing counterparts
• Developing multicultural programs is a plus
• Being the voice of Shopper Marketing in customer calls/line reviews and internal meetings
• Managing the shopper budget to ensure accuracy and fiscal responsibility
• In this role your goals and KPIs will be focused around:
  • Sales-based metrics (e.g. post-event sales, share growth, ACV % Display)
  • Engagement-based (e.g. digital clicks, trade/display support)

What You Contribute:

• 3+ years' experience in shopper, trade and/or brand marketing
• Previous knowledge/experience working with Large Format retailers such as Walmart, Target, Kroger, Albertsons etc.
• Ability to thrive in a dynamic, fast-paced environment under pressure
• Experience juggling multiple priorities across various retailers simultaneously
• Strong communication skills, comfortable with presenting/public speaking
• Computer proficiency in Microsoft Word, Excel, and Outlook
• Experience working with Consumer-Packaged Goods strongly preferred

Why Nutrabolt?

Wellness Benefits

Nutrabolt cares about our teammates' physical, mental, and financial wellness by providing benefits like: competitive health insurance, life insurance, mental wellness programs, 401K matching, and a monthly fitness allowance.

Lifestyle Perks

With our 'Work Your Way' program, we offer workstyle flexibility, unlimited vacation paid time off, volunteer time off, and a home office stipend when hired. You'll get discounts on C4 Energy, Cellucor, and XTEND products, too!

Family Support

Reach your full potential at work by taking care of all loved ones at home with Nutrabolt's paid parental leave, childcare benefits, pet insurance, group legal benefits, and more.

Employment Type: Full-time