RESPONSIBILITIES

• Understand clients’ business and marketing goals
• Create holistic integrated media plans from start to finish
  • Determine media objectives
  • Craft strategies (leveraging research insights)
  • Manage RFP process
  • Negotiate with vendors
  • Work with channel experts to build plans to meet goals
  • Work with analytics team on KPI measurement approach
  • Present recommendations to clients
  • Ensure ongoing monitoring and optimizations
  • Identify and communicate clear, compelling, and actionable insights to drive improved campaign performance
  • Manage media budgets from planning to authorization to reconciliation
• Participate in client meetings and new business
• Provide thought-leadership on media industry updates both internally and to clients
• Collaborate with and lead junior media team members
• Overall, serve as a media lead on your assigned accounts, providing thought leadership on media strategy and activation to help clients reach their goals
• Utilize Asana for project management

QUALIFICATIONS

• Bachelor’s degree
• Experience as a Media Planner (3+ years in the industry, 2 years in a supervisory role)
• Knowledge of all media tactics
• Excellent writing and presentation skills
• Strong working knowledge of standard media resources and tools
• Must be disciplined enough to work independently and in team settings
• Able to develop original ideas, take initiative, and assume responsibility
• High level of attention to detail and organization
• Able to work well under pressure and strict deadlines, in a fast-paced environment
• Strong project management and problem-solving skills, and impeccable multitasking abilities
• Able to effectively mentor and develop the skills of junior team members

THE IDEAL CANDIDATE

• Thrives in a collaborative work environment.
• Has strong analytical skills, with attention to accuracy and detail.
• Can manage multiple tasks and projects effectively to meet deadlines.
• Has a genuine curiosity, and passion for the advertising industry.
• Collaborates and promotes teamwork to solve problems.
• Is empathetic.

Due to the high volume of applications we receive, we are unable to provide an individual response to every candidate.

H&L Partners is a full-service, integrated agency made up of diverse, collaborative, and multitalented individuals with experience in all areas of marketing communications. H&L Partners is based in Oakland, with offices in St. Louis, Phoenix, Atlanta, and Miami.

To learn more about us, visit hl.agency.