Communications & Digital Marketing Specialist III

Position Summary: As part of the Market Intelligence department of Zachry Group, the Communications and Digital Marketing Specialist III supports the marketing of Zachry Group and all business lines within. This role is responsible for corporate market communications and digital media strategy and channel management, with a focus on enhancing brand awareness across Zachry Group and its business lines.

Roles and Responsibilities

• Develops, executes, and manages Zachry Group’s marketing plan with a focus on social media, websites, and other mass communication methods.
• Provides recommendations and manages execution based on marketing trends and best practices.
• Crafts targeted messaging for different channels and audiences that ensures enhanced brand exposure and awareness for Zachry Group and our other business lines (including JVIC, JVIC Fabrication, Zachry Engineering, Zachry Sustainability Solutions, Zachry Nuclear, Numerical Advisory Solutions & Trillium Advisory Group).
• Oversees content planning process for social media, websites, media, and other publications.
• Develops detailed project schedules for deliverables and meets or exceeds timelines for projects.
• Manages media relationships and researches and develops potential earned media opportunities.
• Monitors brand presence through media and digital monitoring.
• Supports crisis communications and public relations.
• Provides oversight and approval of website updates, to include collaboration with marketing and technology teams.
• Measures and tracks KPI’s and adapts marketing plans based on data, trends, and performance.
• Collaborates internally to ensure insights and data are shared with appropriate groups and individuals.
• Develops and maintains relationships with key internal customers to help uncover emerging needs and business challenges.
  

Knowledge and Skills

• Minimum of 5 years of relevant professional experience.
• EPC industry experience or other closely related industries
• Excellent written and verbal communication abilities.
• Robust project management skills.
• Demonstrated strength in problem solving.
• Strong business acumen.
• Collaborative business style and ability to work effectively across all levels of the organization, with team members, and external partners.
• Excellent time management skills and ability to prioritize and multitask as well as adapt to changing priorities.
• Ability to work independently, think strategically, and bring issues to the attention of management.
• Strong customer focus and organizational skills.
• Able to manage multiple projects or efforts simultaneously.
• Exhibits a solid understanding of industry and eager to learn.
• Able to operate within a team environment.
• High level of competence with Microsoft Office suite.
• Confidentiality is critical to success.

Education

A Bachelor’s degree is required

Reporting Matrix

The Communications and Digital Marketing Specialist III will report to Laura Goudge, Director, Brand Strategy and Market Communications, in the Market Intelligence department.

Zachry Group is America's pace-setter in turnkey construction, engineering, maintenance, turnaround and fabrication services in the power, energy, chemicals, manufacturing and industrial sectors. It works with customers to plan, build and renew their most critical facilities, so they can achieve their immediate and long-term goals, all at the highest safety standards. Zachry Group operates 35 offices, with more than 20,000 employees working in more than 400 locations nationwide. Please visit www.zachrygroup.com for more information.

Benefits:

• Meaningful Work

• Team–Based Culture

• Opportunity for Growth

ZACHRY is dedicated to providing a Safe and Drug Free work environment; and is an Equal Opportunity Employer.