Account Executive
Job description
CBS of Lake Charles (KSWL) is looking for an enthusiastic, motivated Marketing / Sales Consultant who will meet or exceed revenue goals by designing creative client campaigns that drive desired business results. We are looking for someone who can connect with clients and help them achieve their business objectives through effective TV and digital advertising.
In this position, you will:
- Generate revenue for the station and meet monthly goals through effective outside sales techniques
- Develop new business and create results for clients through creative and effective targeted campaigns
- Research and build campaign solutions, including overall branding and creative and ensure campaign execution meets client expectation
- Establish trusting relationships with clients, community and meet all commitments with adequate preparation, delivery and follow-through
- Grow your book of business in alignment with goals while identifying companies that are expanding, relocating, hiring
- Meet or exceed revenue targets for existing, new, and digital business, as well as corporate initiatives and develop a strategy to support achievement of goals
- Support collection of receivables
- Build and enhance sales skills, to include effective story-telling, prospecting and relationship-building, negotiation, closing
- Develop capabilities to produce creative and effective campaigns
The ideal candidate will have the following skills:
- Passion for contributing to a sales team with a positive mindset
- Driven by practical results, opportunities to learn, and opportunities to assist others with intention
- Effective relationship building, customer service, communication and negotiation skills
- Superior business acumen related to new media, digital interactive initiatives and social media required
- Media sales experience preferred and an understanding of tv and media plans, advertising marketplace, and key competition
- Ability to quickly recover from adversity
- Ability to effectively communicate, build rapport and relate well to all kinds of people
- Professional appearance is a must
- Reliable transportation, valid driver's license and a satisfactory driving record
Job Type: Full-time - some travel to business locations for meetings may be required; gas/phone allowance is available.
Pay: From $40,000.00 per year; pay of $3,000/month is guaranteed for the first 6 months
Benefits:
- Dental insurance
- Disability insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
- Promotional trips (if budgets are met)
Schedule:
- Monday to Friday
Supplemental pay types:
- Commission pay and gas/phone allowance is available
Job Type: Full-time
Pay: From $40,000.00 per year
Benefits:
- Dental insurance
- Disability insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Experience level:
- 1 year
- Under 1 year
Schedule:
- 8 hour shift
- Monday to Friday
Supplemental pay types:
- Commission pay
Travel requirement:
- Travel
- Up to 25% travel
Ability to commute/relocate:
- Lake Charles, LA 70601: Reliably commute or planning to relocate before starting work (Required)
Work Location: In person
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