Job description

Great role for marketing and social media coordinators seeking new opportunities in a unique field with a strong, community-based work culture. Hybrid options (up to 2 days a week) are available after 30 days of employment.

Compensation starts at $22/hr ($45K annually) - commensurate with experience.

The Markens Group is hiring a Marketing Coordinator to join our team of detail-oriented, flexible high-achievers! We’re an association management company that helps national and local trade associations, professional societies, and other member organizations build community and achieve their goals. We work hard, and we like to laugh, too.

Marketing Coordinator

Are you interested in working hands-on with digital and traditional marketing campaigns? Are you excited to learn the latest social media and digital trends? Are you a passionate self-starter looking for an opportunity to expand your knowledge and skills? Do you want to work with a supportive, collaborative team? If so, then this position is for you!

In this role, you will work with our Marketing team to manage daily posting and scheduling for all assigned social media accounts. You’ll monitor online engagement by tracking comments, mentions, and direct messages across social channels, escalating comments as necessary to appropriate team members. You will be part of a team that works together to build and execute communications and marketing campaigns. This is a great opportunity to work in a cross-functional team that includes project, event, and account managers, as well as creative specialists, communications, and marketing experts.

This enthusiastic marketer will be responsible for tracking and compiling assets and communication across the TMG team with a goal of ensuring key business goals are met on relevant marketing and communication channels.

Priorities often shift with little notice. Because of this, we’re looking for you to be flexible while maintaining attention to detail and composure. Be open to learning, growing, and receiving constructive criticism.

At TMG we have no-blame culture; we care about improving and getting the job done. We have a strong team dynamic, steered by our fundamental behaviors. This is an amazing opportunity for social media mavens who have a passion for all things social.

Marketing Coordinator Responsibilities:

· Coordinate, post, and monitor organic and paid social content across various social media channels for 10+ clients.

· Contribute to multiple clients’ success with your passion for storytelling, expert writing ability, and strong organizational skills.

· Develop and write communications for clients, including social media copy, website copy, blogs, articles, press releases, newsletters, and promotional emails.

· Manage projects, coordinate logistics, and ensure the delivery of integrated campaigns/projects with excellent customer service.

· Define key performance indicatorsfor each communication channel that will indicate a campaign's level of success.

· Update website content(WordPress) and create social media graphics as needed.

• Manage and make strategic recommendations on paid social and digital media plans, clearly outlining recommendations on budget, copy, and creative.
• Use social media management tool(s) to monitor and respond to online conversations and engagement while also presenting relevant data, trends, successes, failures, etc.

· Analyze the performance of social media campaigns, tracking and reporting on traffic, engagement, and demographics by creating digital analytics reports. Present findings, and offer ongoing suggestions based on best practices.

· Develop and create engaging social and video content - IG Stories, Reels, and interactive social posts and remain knowledgeable & in-tune with latest social media trends.

· Serve as a team player and fill in wherever is needed.

Qualifications/Skills & Requirements:

· 1-2 years of experience in marketing, communications, or social media marketing.

· Creative self-starter with the ambition to learn and grow.

· Strong interpersonal communication skills (written and verbal) and the ability to work both as part of a team and independently.

· Knowledge of professional social media marketing and relevant channels such as Facebook, Twitter, LinkedIn, Instagram, etc.

· Proficiency in Microsoft Office Suite.

· Team player comfortable working in a multi-team environment (The Markens Group and a dynamic group of clients)

· Critical thinker with problem-solving skills.

· Strong attention to detail and proofing skills.

· Ability to multitask and switch tasks quickly.

· Exceptional time-management skills.

· Comfortable participating in internal discussions and brainstorms.

· Desire to learn current and upcoming social best practices and trends.

· Degree in marketing, communications, PR or equivalent field preferred.

· Experience with social media scheduling, analytics, measurement, and reporting tools preferred.

Job Type: Full-time

Pay: From $22.00 per hour

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Parental leave
• Professional development assistance
• Retirement plan
• Vision insurance

Schedule:

• 8 hour shift

Ability to commute/relocate:

• Springfield, MA 01103: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Marketing: 1 year (Preferred)

Work Location: Hybrid remote in Springfield, MA 01103

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